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Meet In Wales to Spotlight Food and Culinary Excellence
15/06/26 Meet In Wales to Spotlight Food and Culinary Excellence

15th June 2026, UK: Meet In Wales is turning its focus to the food and culinary sector, targeting corporate businesses and international associations with a shared passion for gastronomy, sustainability and food innovation, and inviting them to bring their meetings and events to Wales. This approach forms part of a wider strategy to align business events with the country’s priority sectors which are influenced by the Research Excellence Framework (REF) - showcasing not only what Wales does well, but what it stands for.

The Welsh food and drink sector is a £17.3 billion industry focused on high-quality produce, sustainability, and traditional ingredients. Key staples include world-renowned Welsh lamb and beef, Caerphilly cheese, laverbread, and Bara brith. The industry is rapidly growing in craft spirits, Welsh wine, and eco-friendly products too. It also has experiences to match its diverse offering including:

food tours in Wales such as Loving Welsh Food, foraging in Wales on the Wales coast path, visits to Gin and Whisky Distilleries such as Penderyn and Hensol Castle as well as numerous vineyards.

Wales’ food story is rooted in authenticity. Its size and strong sense of community make it uniquely positioned to demonstrate true “field to fork” processes, where supply chains are short, relationships are close, and provenance is transparent. Wales is the proud home of nine Michelin-starred restaurants, including the country's only two-starred destination, alongside several Bib Gourmand and Michelin Green Star award winners.

This renewed focus comes at a pivotal moment, as Wales hosted the prestigious Worldchefs Congress last month - the first time the event has ever been held in the UK in its 98-year history. Its arrival marked a significant milestone for the nation, firmly placing Wales on the global culinary map and providing a powerful platform to showcase its produce, people and provenance to an international audience. The event’s theme, ‘Pasture, Passion, Plate,’ celebrated the journey of food from its origins to the final dish and highlights how food connects us all—from farm to fork, across borders and cultures. Having taken place at the ICC in Newport, the event worked in partnership with the venue and drew on its sustainability mission to be a green, environmentally friendly venue that continually reduces it carbon footprint, water consumption, and waste production and has a positive impact on the community and environment.

Beyond the immediate global spotlight, the Worldchefs Congress represents a significant legacy opportunity for Wales. The event, which has been led by Meet In Wales Ambassador Arwyn Watkins,

not only celebrated world-class produce and culinary talent, but also helped inspire the next generation of chefs, growers and food innovators. By strengthening skills, supporting training pathways and elevating hospitality as a valued career, Wales aims to ensure long-term benefits for its culinary industry.

Meet In Wales is working closely with sector ambassadors, chefs, producers and educators to position the destination as a hub for culinary-led events. By connecting organisers with local expertise and communities, the team can offer immersive, meaningful experiences that go beyond traditional event formats. Heledd Williams, Head of Business Events at Meet In Wales, commented: “Wales has an incredibly rich food heritage, but we are equally proud of the innovation and sustainability shaping its future. Hosting the Worldchefs Congress is a defining moment for us—it allowed us to share our story with the world while creating lasting opportunities for our people and our industry. Our size, our communities and our passion for food mean we can offer something truly distinctive to event organisers. Hospitality businesses are the backbone of everyone’s experiences and undoubtedly food and drink play a large part in enhancing those experiences.”

In recent years, Wales has evolved its business events strategy to focus on sectors where it can offer genuine expertise and impact - from renewables and technology to food and drink. By aligning events with these strengths, Meet In Wales aims to attract gatherings that not only benefit from the destination, but also contribute to its growth and legacy.

With a thriving food and drink sector, strong academic links, and a deep cultural connection to land and produce, Wales is well positioned to lead conversations around sustainability, provenance and the future of food on a global stage.

  • 15/06/26 Excitement builds as The Meetings Show prepares for eagerly awaited return to Excel London

    With a little over one week to go until The Meetings Show 2026 opens its doors, anticipation is building for what promises to be one of the UK's leading gatherings for meetings, incentives and events professionals.

    Taking place at Excel London on 24-25 June, the show will bring together almost 6,000 industry professionals, more than 550 exhibitors, and representatives from over 80 destinations worldwide for two days of business, education, networking and inspiration.

    Now in its 14th year, Martin Rhodes MP, Chair of the All-Party Parliamentary Group for Events, will officially open The Meetings Show before touring the exhibition floor and meeting buyers and exhibitors from across the sector.

    An education programme with its eye on the future

    This year's education programme has been designed to help event professionals stay ahead of the latest trends and opportunities shaping the industry, bringing together a stellar line-up of speakers offering practical insight, future-focused ideas and tools that can be applied immediately.

    Spanning 63 sessions across three stages, and featuring a dynamic mix of panels, presentations, workshops and Q&As, headline speakers include Emma Henderson MBE, one of fewer than 500 female airline captains worldwide until September 2020, who will draw on more than three decades of experience to share lessons from the flight deck to the board room. Also headlining is John Vincent MBE, co-founder and former CEO of LEON, who will share practical insights on building purpose-driven brands, leading with resilience and creating experiences people feel genuinely connected to.

    Other highlights include Anna Abdelnoor's ‘The sustainability excuses killing progress (and a blueprint on how to shut them down fast)’, which will examine the barriers preventing meaningful sustainability progress in events, and ‘Creating neuroinclusive networking: designing events where everyone can connect’, exploring how networking experiences can be redesigned to work better for neurodivergent attendees.

    Red Bull Technology Campus’ David Osgathorp will share practical approaches to leadership and performance in ‘Lead like an elite athlete’, while The Meetings Show Conference Futurist, Dr. Graham Norris, will use the power of collaborative imagination to reveal what industry leaders think events will look like in 2036.

    The programme will also feature a candid session curated by this year’s Tomorrow’s Talent winners challenging some of the industry's biggest assumptions. Expect strong opinions, fresh perspectives and honest debate as the next generation of event professionals share their views on what needs to change in a session sponsored by Legends Global.

    Also returning for 2026 is the ever-popular The Reckoning, a no-holds-barred debate that will see industry leaders Paul Harvey (Editor, M&IT), James Lancaster (Editorial Director, AMI) and Paula Rowntree (Founder, The Business Events Network) discuss the impact of AI on how event professionals work, create and connect.

    Global destinations, venues and suppliers under one roof

    The Meetings Show continues to provide event buyers with the opportunity to meet a wide range of destinations, venues, hotels and suppliers all in one place.

    Big-name brands including Minor Hotels, Destination Toronto, Radisson Hotel Group, Cubex Centre Prague, Oman Convention Bureau, and Visit Costa Rica will be in attendance. These will be alongside a host of new exhibitors such as BESydney, Rainbow Tourism Group, Ras Al Khaimah, Wynn Al Marjan Island, Macdonald Hotels & Resorts, Cameron House on Loch Lomond, The Met Hotel, National Parks of Georgia, and Somerset County Cricket Club - giving visitors access to both trusted names and fresh ideas.

    Accessibility and inclusivity at the show

    As part of its commitment to creating a more accessible and inclusive experience for attendees, this year, The Meetings Show will become the first meetings and events industry trade show to offer a fully staffed on-site crèche for attending families, meaning attendees can get the most out of the show without having to choose between professional opportunities and caring responsibilities. Delivered in partnership with event childcare specialist Nipperbout, the facility will also include a dedicated breastfeeding and nappy changing area.

    Attendees will also have access to a range of wellbeing initiatives, including The Calm Hub, a Sensory Calm and Quiet Room, and EventWell Buddies (dedicated individuals who provide personalised support and assistance for navigating the show floor), as well as AI-powered live captioning across the show's education stages to support greater access to content.

    Networking and hosted buyer benefits

    Exclusively for hosted buyers, The Meetings Show will offer a bespoke programme of masterclasses and a dedicated welcome reception designed to enhance connection, learning and early engagement.

    Taking place ahead of the main show on 23 June, the masterclasses will explore future-facing themes including AI and automation, generational change, engagement design and the human experience of live events, with sessions delivered by industry leaders including Gerrie Hawes from Remotely Human and Luke Goetting from LTG Strategy.

    Designed to bring buyers, exhibitors and industry peers together for an informal evening of networking ahead of the show opening, hosted buyers will also be invited to an exclusive welcome reception at Savage Garden rooftop bar. Sponsored by Manchester Convention Bureau, part of Marketing Manchester, it will feature live music, Manchester-themed cocktails, and interactive experiences including real-time cooking stations and a ‘sip & paint’ Manchester-themed mural in collaboration with Paintillio.

    Alongside opportunities to meet exhibitors and peers from across the global events community, attendees will be able to take advantage of a range of exciting networking opportunities throughout the show. A full schedule of networking events, including a 7am running tour with Go!

    The Meetings Show app – attendees’ personal event companion

    A go-to tool for planning, navigating and getting the very best out of the show, The Meetings Show app will launch later this week. Designed to help attendees keep everything in one place so they can focus on what really matters – meeting the right people, discovering new ideas and making meaningful connections

    Jack Marczewski, Portfolio Event Director, The Meetings Show, said: "We can’t wait to welcome the industry back to Excel London this June. The Meetings Show is where the global events community comes together to connect, learn and do business and 2026 is set to be one of the most feature-rich editions yet, with an extensive exhibitor line-up, a packed and forward-thinking education programme and a range of new and returning highlights for attendees.”

    There are various ways to register to attend The Meetings Show, which will be co-located with Business Travel Show Europe and TravelTech Show.

  • 10/06/26 Lime Venue Portfolio Celebrates Sustainability Success Across Its Portfolio

    10th June 2026, UK: Lime Venue Portfolio (LVP) is celebrating a series of sustainability achievements across its member venues, following the latest ECOsmart assessments from sustainability specialists Greengage.

    The results highlight the growing commitment to independently verified sustainability standards across the portfolio, with venues achieving Platinum, Gold and Silver certifications through the ECOsmart programme. Among the highest achievers were The Kia Oval and Tottenham Hotspur Stadium, both awarded Platinum status, recognising exceptional performance across environmental, social and governance criteria.

    Further success was achieved by the QEII Centre, Allianz Stadium Twickenham, Milton Hill House, Sedgebrook Hall and Eastwood Hall, all of which secured Gold certification, while a significant number of venues across the portfolio achieved Silver status, demonstrating a collective commitment to continuous improvement and measurable sustainability progress.

    The achievements build on Lime Venue Portfolio's partnership with Greengage, announced earlier this year, which was designed to support venues in benchmarking performance, identifying opportunities for improvement and providing event organisers with greater transparency around sustainability credentials.

    For planners, the certifications provide confidence that venue sustainability claims are supported by independent assessment and evidence, helping them make informed decisions as sustainability continues to play an increasingly important role in venue selection.

    Jo Austin, Sales Director at Lime Venue Portfolio, commented, "These certifications are a fantastic reflection of the work taking place across our portfolio. Sustainability has long been an important focus for our venues, and we're incredibly proud to see venues across the portfolio recognised at Platinum, Gold and Silver level. Together with Greengage, we're helping venues benchmark their progress, share best practice and provide event organisers with greater confidence and transparency."

    Mark Bevan, Chief Commercial Officer at Greengage Solutions, added, "The venues within Lime Venue Portfolio have demonstrated a genuine commitment to sustainability through action, measurement and continuous improvement. Independent certification is becoming increasingly important for organisations across hospitality and events. The recognition reinforces Lime Venue Portfolio's ongoing commitment to supporting venues on their sustainability journey, while providing event organisers with trusted, independently verified information as they seek to deliver more sustainable events.”

  • 08/06/26 The Meetings Show 2026 unveils exclusive masterclasses and welcome reception for hosted buyers

    Exclusively for hosted buyers, The Meetings Show has today revealed details of its thrilling masterclass programme and dedicated welcome reception, designed to enhance connection and learning for hosted buyers ahead of the main show.

    Taking place at Excel London from 24-25 June 2026, The Meetings Show continues to bring together the global meetings and events community, with hosted buyers once again at the heart of the experience.

    Make way for the masters

    Ahead of the show opening, hosted buyers are invited to enjoy a bespoke programme of masterclasses, sponsored by Venues of Excellence, Imago Venues and Preferred Hotels & Resorts, on 23rd June.

    Offering a more in-depth learning environment tailored specifically to hosted buyers, this year’s programme reflects the evolving needs of the global events industry and focuses on future-facing thinking and real-world application. Across the day, hosted buyers will explore the key forces shaping the sector from AI and automation to generational change, engagement design and the human experience of live events.

    Kicking off the masterclasses in style is SongDivision, global pioneers of music-based teambuilding. Setting the tone for the day ahead with energy and inspiration, their networking lunch will blend music, creativity and collaboration to break down barriers and spark meaningful connections.

    Back by popular demand, Dr Graham Norris, The Meetings Show Conference Futurist, will lead a live research workshop exploring what meetings and events could look like in 2036. Harnessing the power of collective imagination, this unique session will take a deep dive into the drivers of change influencing the next 10 years.

    The masterclasses will also feature interactive sessions such as ‘From gen X to gen AI: bridging teams across time, tech & TikTok’, where hosted buyers can discover how different generations collaborate and communicate within modern event teams. Hosted buyers will also be able to take part in a hands-on AI workshop focused on practical tools that can be implemented immediately to support planning and delivery.

    Other fascinating highlights include ‘Networking without the cringe’, examining more inclusive and effective approaches to event networking, and ‘The New Rules of Engagement’, which analyses pressure, behaviour and the realities of working within high-performance event environments.

    Finishing the day on a high note, SongDivision will return to perform a live, co-created ‘TMS Anthem’, bringing together key takeaways from across the programme in one original banger.

    A warm welcome

    Giving hosted buyers the chance to connect in a more relaxed setting before the show opens, the UK’s largest hosted buyer programme also includes a dedicated welcome reception.

    Sponsored by Manchester Convention Bureau, part of Marketing Manchester, the reception will take place at the iconic Savage Garden rooftop bar with its spectacular views of the Tower of London. Bringing together hosted buyers, exhibitors and industry peers for an informal evening of networking, it will include live music, Manchester-themed cocktails, and real-time cooking stations. This is as well as the opportunity to ‘sip & paint’ a Manchester-themed mural in collaboration with Paintillio, and a chance to ‘collect & connect’ exclusively with supplier partners.

    Victoria Braddock, Managing Director at Marketing Manchester, said: “We’re delighted to sponsor the welcome reception and be part of such an important moment in the hosted buyer journey. It’s a fantastic opportunity to bring people together in a relaxed and welcoming environment and to showcase the kind of experiences destinations like Greater Manchester can offer.”

    Setting the standard

    The Meetings Show’s Hosted Buyer Programme is designed to make every moment count. With early access to education, a strong focus on meaningful connections, exclusive networking events, and the opportunity to take part in pre-and post-show FAM trips, it continues to set the standard for hosted buyer programmes in the UK and beyond.

    Jack Marczewski, Portfolio Event Director, The Meetings Show, said: “We know how valuable time is for event professionals, which is why we’re always looking for ways to enhance the hosted buyer experience. Our dedicated masterclasses and welcome reception mean buyers can start making connections and gaining insights before the show has even begun - creating a more meaningful and rewarding experience from start to finish.”

    Following strong demand, this year’s hosted buyer programme has now reached capacity. To ensure anyone still wishing to apply has the opportunity to do so, and in recognition that cancellations may occur, a dedicated waitlist has been opened. Places will be offered on a first-come, first-served basis, and applications will remain open until June 18. Those interested in joining the waitlist can do so here.

    Anyone who joins the waitlist but does not secure a hosted buyer place will still be welcome to attend the show as a visitor buyer and make their own travel arrangements. A useful option for those seeking inspiration, market insight and valuable industry connections, visitor buyers can take advantage of the extensive education programme, network organically with exhibitors and peers, discover new destinations and suppliers, and tailor their onsite experience around their own priorities and interests.

    To find out more about the buyer and visitor registration options at The Meetings Show 2026, which will be co-located with Business Travel Show Europe and TravelTech Show