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Wychwood Park Hotel

Weston, Crewe, Cheshire, CW2 5GP
370 Max Capacity
The Chester Grosvenor and Spa has a variety of stylish and versatile meeting rooms suitable for events from 2 to 25...

Chester Grosvenor Hotel

Eastgate, Chester, Cheshire, CH1 1LT
180 Max Capacity

Holiday Inn Warrington

Woolston Grange Ave, Warrington, Cheshire, WA1 4PX
20 Max Capacity

Holiday Inn Runcorn

Wood Lane, Beechwood, Runcorn, Cheshire, WA7 3HA
500 Max Capacity

Holiday Inn Chester-South

Wrexham Road, Chester, Cheshire, CH4 9DL
70 Max Capacity

Doubletree by Hilton Chester

Warrington Road, Hoole, Chester, Cheshire, CH2 3PD
300 Max Capacity

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Strata acquires Trinity Event Solutions
21/06/24 Strata acquires Trinity Event Solutions

Strata, the award-winning brand experience agency, has acquired Trinity Event Solutions, the venue procurement and event management agency. This latest acquisition boosts Strata’s ambitious growth plans, cementing its commitment to providing clients with full-service support and delivery.

Founded in 2006 by Jacqui Kavanagh, Trinity Event Solutions is a venue finding agency with extensive experience and a strong customer base in the pharma, legal, financial and retail markets.

Strata is on a mission to strengthen and broaden its client offering, adding new divisions and businesses to the group that complement the agency’s already wide-ranging breadth of services.

The agency has always understood that the right venue choice is paramount to the successful delivery of events. Therefore, its acquisition of Trinity Event Solutions – with its deep venue insight – is both a strategic and pivotal move for the group.

Simon Hambley, CEO of Strata, said: “I am incredibly excited and proud to be bringing the amazing Trinity team into the Strata Group family. We have been considering a partnership acquisition in the venue search and management sector for a while, not only to meet growing client needs but to capitalise on an area we haven’t touched on much in the past: Strategic Meetings Management.”

Hambley continued: “We have worked with Jacqui and her team for some time now, and recognised that Trinity’s drive for quality, responsiveness and customer service matched our own. A strong cultural fit and ethos are so important in today’s modern business world that this new partnership feels right. It gives the Strata business access to experienced talent and technology and greater bargaining power and scale, meaning we can go to market and offer strategic meetings management services at volume.”

Trinity Event Solutions prides itself on working as a seamless extension of any team. This is why the agency has many long-standing global clients. It has a strong client focus and an empowered team of proven experts who have devoted years to forging lasting relationships.

Strata serves its extensive portfolio of clients by offering a broad range of event services, including creative, design, planning and execution expertise, but continued client wins have driven demand for venue search and management. By acquiring Trinity Event Solutions, Strata can further develop an exciting blueprint for its future.

Hambley added: “The timing of this acquisition is set for the true re-emergence of business event planning post-pandemic. The international business meetings markets are forecast to double in size over the next eight years and the winning combination of Strata and Trinity is ideally placed to service the conference, congress and strategic meetings management markets as they hit their stride.”

On the acquisition, Jacqui Kavanagh, founder and CEO of Trinity Event Solutions, said: “I have known Simon and the Strata team for many years and have admired their approach and passion for excellence in how they operate their business.

“I am really excited for the Trinity team to become part of the Strata Group, as they truly reflect the cultural values that have underpinned the journey that Trinity has been on for 17 years.”

Tracy Winsworth, Managing Director of Trinity Event Solutions, said: “The Trinity team and I are ready to grow and take our next step. Joining the Strata Group will accelerate this growth and I am sure our venue sourcing and procurement expertise will strengthen the group’s position in the market and stand it in good stead for the future.”

Strata’s acquisition of Trinity Event Solutions follows its acquisition of On Event Production in April 2023 and more recently, its recent appointment of Caroline Lumgair Wiseman as Group Head of Strategic Meeting Solutions.

Lumgair Wiseman will work closely with the Trinity Event Solutions team as she has been specifically tasked with helping Strata build a stronger meetings management proposition to directly meet client demand.

EDGE Venues will remain independent and continue to be led by Jacqui Kavanagh. She will maintain collaborative relationships with both Trinity Event Solutions and Strata.

  • 21/06/24 Lime Venue Portfolio and Stress Matters Launch Neurodiversity Toolkit

    Lime Venue Portfolio and Stress Matters have expanded their partnership with the launch a new Neurodiversity Toolkit at The Meetings Show this week. The guide has been created using the expertise of Stress Matters, and as part of Lime Venue Portfolio’s own strategy of ‘Betterment’ across the industry.

    The Toolkit is already being rolled out across the Lime Venue Portfolio team and will now be available to support clients and customers across the group’s 80+ venues. In the last few years, the brand has bought new intelligence to the industry, including insight around ‘sustainability through food’, ‘event legacy and impact’, and is now looking towards accessibility, specifically Neurodiversity.

    Earlier this year, the Lime Venue Portfolio team, including venue teams from across the group’s portfolio, took part in workshops, ran by Stress Matters, to help educate themselves on this subject. Now Lime Venue Portfolio is using the newly produced Toolkit to continue its own learning, but also to provide open-sourced information for others within the industry.

    The aim is for the brand to become proactive industry ambassadors, as well as a source of credible information, that help make events more accessible in every way. The brand has already widely adopted Mental Health First Aid training across its business. Now, this more specialised knowledge will continue to evolve this inclusivity focused approach.

    Commenting on the project, Laura Capell-Abra, Founder Stress Matters, said: “The discussion around diversity, equality, and inclusivity (DEI), has increasingly become more important. Whilst this rightly focuses on race, gender, and sexuality, it’s also essential that these efforts ensure the inclusion and accommodation for neurodiversity. Lime Venue Portfolio and Stress Matters have joined forces to help educate event professionals in understanding and encouraging neurodiverse inclusivity in events.”

    The toolkit itself includes practical strategies and resources to help ensure that events are accessible and enjoyable for all participants. From sensory-friendly environments to clear communication practices. Each recommendation within the guide is grounded in the principles of empathy, understanding, and respect for neurodiverse perspectives.

    Laura continues, “Neurodiversity encompasses a wide range of neurological variations, including autism, ADHD, dyslexia, and many more. Every individual is individual and wants and needs different things to thrive in a working environment. By embracing neurodiversity in event planning, you not only foster a culture of inclusivity but also unlock the potential for innovation and creativity.”

    Jo Austin, Sales Director, Lime Venue Portfolio, added: “We’re incredibly proud of this work, and the role we’ve played in it. It’s a sensitive subject, it’s been a real learning curve for us, one we’re delighted to have the support of Stress Matters in, and we really are just at the start of our journey. This is about making events better, more comfortable, and more welcoming for everybody, but it’s also about organisers having more conversations with their delegates. However, it’s already made us a better team, a happier group and we’re on a really fulfilling journey that means something to us beyond our day-to-day jobs.”

    The Neurodiversity Toolkit is available this week through the Lime Venue Portfolio stand at The Meetings Show, to find out more click on this link.

  • 21/06/24 Destination Emirates Old Trafford Introduces New ‘Meeting & Leisure’ Options for Planners

    Destination Emirates Old Trafford has unveiled a range of new event options that blend business with top-tier sports entertainment. The new products focus on the recently launched spaces The Edge and Jimmy’s Bar with the venue also offering exclusive pitch and stage-facing bedrooms for those looking to stay on for unforgettable leisure experiences.

    This summer, Destination Emirates Old Trafford is once again at the heart of major sporting and music occasions, with international and domestic cricket matches across all formats, including the much-anticipated International Test Match between England and Sri Lanka. The sport is being punctuated by live concerts from world-renowned bands such as Green Day and the Foo Fighters.

    From family fun days to premium corporate entertainment, the on-stage and on-pitch experiences will cater to diverse interests. The venue is encouraging event planners to combine business, leisure, and personal enjoyment, especially with the stunning views available from the venue's pitch and stage-viewing hotel bedrooms.

    “It really is one of the best ways to watch entertainment of this scale,” comments Angela Hodson, Sales Director, Emirates Old Trafford. “The Edge and Jimmy’s Bar are designed to blend medium-sized business meetings with exceptional corporate hospitality, all connected to a gorgeous terrace, while the pitch-view hotel rooms are an opportunity for guests to enjoy a more personal experience with the best seats in the house at some of the biggest music and sporting events we host.”

    Destination Emirates Old Trafford recently extended its on-site hotel, the Hilton Garden Inn now has 250 bedrooms, many of which will both look over the famous Lancashire Cricket pitch and directly down onto the main stage at concerts. These latest business and leisure packages are just some of a number of incentives the venue is offering event organisers following the business's £75 million investment project, which included the hotel extension.

  • 17/06/24 Mercure Manchester Piccadilly Hotel Unveils Plans for New Garden Room

    The iconic Mercure Manchester Piccadilly Hotel has announced exciting plans to create a new Garden Room this summer. Designed with a ‘garden wall’ and floor-to-ceiling glass windows, the Garden Room will offer breathtaking panoramic views of the historic Piccadilly Gardens, right in the heart of Manchester.

    The Garden Room is set to be a prime venue for memorable meetings and events, accommodating up to 100 guests. The new space also boasts plenty of natural daylight, creating a vibrant and welcoming atmosphere for conferences, exhibitions, breakfast awards, lunches, afternoon teas, and networking events.

    This latest renovation follows the hotel’s recent £3million modernisation project, which saw a complete overhaul of its 280 bedrooms and reception area, establishing its status as a premier destination in Manchester’s meetings and events sector.

    Aziza Yessi, Sales Director, Mercure Manchester Piccadilly, commented: “Due to high demand and growing business levels, we are utilising space within our venue to create the Garden Room. The new area, designed with delegate well-being and the needs of planners in mind, maximises a modern space to offer memorable and impressive city views. It's part of our ongoing commitment to enhancing our facilities and providing an exceptional experience for our M&E guests."

    The four-star Mercure Manchester Piccadilly has been on a transformative journey over the past 12 months and continues to significantly contribute to the city's vibrant heritage and thriving future. Its expansive International Suite remains one of Manchester's premier event venues, capable of hosting up to 800 attendees. The hotel promises further enhancements across its facilities throughout 2024, ensuring an even more impressive experience for both business and leisure guests.

    Work on the Garden Room will begin in August and will be ready to host events from September onwards.